Which type of vendor offers a large selection of relatively few products?

Which type of vendor offers a large selection of relatively few products?

• A. full-line vendor
• B. broad-line vendor
• C. specialty-line vendor
• D. local supplier

Answer: (C)

A vendor type is distinguished by how broad and how deep its product assortment is. A specialty-line vendor focuses on a narrow range of product lines but offers a deep, comprehensive selection within those lines. That means you get many choices for related items, even though the overall number of different product categories is small. So when you need a large selection of products within a limited scope, this type fits best. By contrast, a full-line vendor provides a broad assortment across many product categories, offering breadth more than depth. A broad-line vendor also covers many categories but may not offer the same depth within each category. A local supplier is defined by locality rather than the structure of its product lines.

A vendor type is distinguished by how broad and how deep its product assortment is. A specialty-line vendor focuses on a narrow range of product lines but offers a deep, comprehensive selection within those lines. That means you get many choices for related items, even though the overall number of different product categories is small. So when you need a large selection of products within a limited scope, this type fits best.

By contrast, a full-line vendor provides a broad assortment across many product categories, offering breadth more than depth. A broad-line vendor also covers many categories but may not offer the same depth within each category. A local supplier is defined by locality rather than the structure of its product lines.